'Nobody priced out' as Pride event made free

Wolverhampton Pride will be free of charge this year after "strong levels" of sponsorship were secured, the council said.

The annual event is to take place in West Park on 6 June, moving from Market Square due to development work.

Wolverhampton Grand Theatre, University of Wolverhampton and WV Living are among sponsors whose contribution has made the event "accessible to as many people as possible", Stephen Simkins, council leader says.

Refunds are being issued to those who had already purchased a ticket for the event.

In January the council said ticket prices - set at £10 for adults - would be frozen for 2026.

Simkins said the announcement came at a time when households budgets were under pressure.

"Pride is one of those days when Wolverhampton really shows itself at its best – inclusive, open, and proud of the different communities that call the city home.

"We know that times are still tough for many families, and it matters to us that nobody is priced out of being part of something this special."

He said all sponsors supported the move to make the event free of charge.

The event kicks off with a parade through the city centre from Victoria Street at 13:00 BST, before the entertainment begins at the main stage in the park, running from 14:00 until 20:00.

A free shuttle bus will operate between the city centre and West Park from 14:00 until 21:15, the council said.

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