VOCABULARY intercultural communication - komunikacja międzykulturowa work culture - kultura pracy to lay emphasis on - kłaść nacisk na efficiency - wydajność in the current scenario - w obecnej sytuacji to comprehend - pojmować, rozumieć laid back - wyluzowany, zrelaksowany to get one’s job done - wykonać zadanie (w sposób szybki i fektywny) means - środki relationship - stosunki, relacje, związek whereas - podczas gdy concern - obawa, zaniepokojenie personal relationship - stosunki osobiste to lack - brakować, nie mieć crash course - intensywny kurs the likes and dislikes - rzeczy ulubione i nielubiane, to co się podoba i nie podoba

Lesson 24
Intercultural communication

GORAV: I think Brad is angry because he comes from a work culture, where emphasis is laid on efficiency and time. And in the current scenario, he cannot comprehend how the local businessmen can be so laid back.

He has a tendency to stress getting his job done with emphasis on the end product rather than on the means or process or the relationship, whereas in the local business culture, although the product is important, there’s an equal concern about personal relationships and from a local business point of view, basically what he is lacking, is warmth and ability to build relationships.

LAN: If you want to do business with people having different culture background, probably you need to understand their culture first.

GORAV: Exactly. And I think a crash course in local cultures would be a great idea. So that you know what their likes and dislikes are and their impression about life.

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	Lesson 24

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