Wallsall players Alex Nicholls and Mark Bradley model the Saddlers' new kit
Walsall are to donate their shirt sponsorship to the Walsall Hospice for the next two seasons.
The deal will see the charity's logo appear on the Saddlers' home and away shirts free of charge.
"This is a is a natural progression in our relationship with NHS Walsall," Walsall chief executive Roy Whalley told the club's website.
"We are proud to be carrying the name of Walsall Hospice and are looking forward to working with NHS Walsall."
The agreement will also see the club make a donation to the as yet unopened hospice for every replica shirt sold and follows similar deals made by Barcelona, Aston Villa, Sheffield Wednesday and Huddersfield Town.
The hospice is set to open in September 2010 and needs to raise £1.5m to remain fully-funded and maintained.
We are proud to be carrying the name of Walsall Hospice
Walsall chief executive Roy Whalley
"This partnership is a huge boost to Walsall Hospice and we are really excited by the exposure and the opportunity," said hospice director of operations Terry Robshaw.
"Partnerships like this are the way forward - by working together we will raise the remainder of the funds required."
Bookmark with:
What are these?