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Episode details

World Service,02 Nov 2024,17 mins

The cost of an addiction to Somali TikTok 'battles'

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They call it the Big Game. Somali influencers are taking part in clan-based battles on TikTok. A US student who spent thousands of dollars tells the BBC why she regrets ever getting involved. She felt addicted to the draw of defending her people and says she was later harassed by an influencer. The trend is taking Somali social media by storm but many are worried these games go beyond entertainment and are contributing to a toxic environment online. Presenter: Jack Goodman Reporter: Bushra Mohamed Producer: Marta Pausilli Editor: Flora Carmichael

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