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Episode details

World Service,18 Jun 2020,53 mins

Mars and PepsiCo drop racially stereotyped mascots

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Mars says its Uncle Ben brand needs 'evolution', as Black Lives Matter protests continue and brands pull mascots based on racial stereotypes, including PepsiCo's Aunt Jemima. We speak with Barrington Reeves, organiser of Black Lives Matter protests in Glasgow and owner of branding agency Too Gallus about the continuing battle big brands will have when assessing their advertising and logos in the future. The US has announced it will be pulling out of talks around taxing tech companies fairly - we speak with Sabrina Rodriquez of Politico to hear what it all means. Finally, one of the world's biggest theatre owners says the industry will severely shrink because of coronavirus - we talk about all this with guests Rhonda Vonshay Sharpe in Virginia and Colin Peacock, the presenter of MediaWatch on Radio New Zealand. (Image: Uncle Ben rice pouch. Photo by Eva Hambach / AFP / Getty Images)

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