28/02/2011

Each day the editor of the Northern Echo Peter Barron challenges BBC Tees to come up with a better headline for one of their stories.

It's the start of a new week and Ali Brownlee is standing for John all week. The Northern Echo go with a story that says 3 out of 4 people admit to falling out with their partner during car trips ..

The Northern Echo's headline "The Long & Whining Road".

BBC Tees went with "Crossroads".

Independent adjudicator Kerry preferred the headline from BBC Tees today and as it's a TV programme we get 2 points !

The score stands at 2-0 to BBC Tees.