Toys
The teams are sent back to school as Lord Sugar reveals that for this week’s task they will be creating a toy for 6- to 8-year-olds.
For Week Three, Lord Sugar asks the candidates to meet him at London’s Cambridge Theatre, home to the Royal Shakespeare Company’s Matilda the Musical.
The teams are sent back to school as on stage they are greeted by the scariest head teacher in the business.
Lord Sugar reveals that for this week’s task they will be creating a toy for 6- to 8-year-olds along with an online video to promote their brand.
Toys will be made overnight and they will then pitch to some of the biggest names in the toy industry for orders.
The task will test the teams’ imaginations as they hope to produce a winning toy, otherwise they could be facing a telling off in the boardroom.
In the boardroom, playtime is over as one team gets shelved and on the losing team, detention is dished out as one candidate is told – “You’re Fired!”
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"This is just so bland and done"
Duration: 00:43
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"This is going to go viral for the wrong reasons"
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Litttle Mix/Stormzy
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Credits
| Role | Contributor |
|---|---|
| Participant | Lord Sugar |
| Participant | Karren Brady |
| Participant | Claude Littner |
| Executive Producer | Paul Broadbent |
| Executive Producer | Emma Peach |
| Series Editor | Rebecca McLaughlin |
| Series Editor | Joe Wildman |
| Production Company | FremantleMedia |
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