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Price Conscious
Manufacturers were banned by law from fixing retail prices 50 years ago, ushering in a revolution in British retailing. So what do prices mean now? How are they set and how much are we prepared to pay for things? Peter Day finds out.
Last on
Sun 18 May 201421:30
BBC Radio 4
Contributors to this programme
Steve Smith
founder Poundland, Estates DIrect
Bryan Roberts
Kantar Retail
Patrick Barwise
Emeritus Professor of Management and Marketing , London Business School
Robert Polet
Former CEO and Chairman, Gucci Group
Nancy Puccinelli
Professor and fellow in consumer marketing at Said Business School , Oxford.
Paul Dillon
Head of Travel and Transportation practice, Accenture, UK and Ireland
Broadcasts
- Thu 15 May 201420:30BBC Radio 4
- Sun 18 May 201421:30BBC Radio 4
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