 | VOCABULARY marketing - zbyt, marketing
market research - badania rynku
SWOT analysis - Strenghts, Weaknesses, Opportunities and Threats analysis
chart - wykres
consumer - konsument
female - osoba płci żeńskiej |
Lesson 34
MARKETINGMR CLIFFORD: Morning, everyone. Thanks for coming. OK. You all have copies of our market research and SWOT analysis in front of you?… Good. Well... First I'd like to look at the market research chart. You can see that the main consumer of this type of health drink is female.
VOICE: Yes... A young, single working woman.
MR. CLIFFORD: That's right. Now, what makes "Zip" different from the many other health drinks is that it's a meal! Our product's special because it has fruit! Here... try some.
