Why on earth has Labour decided to reach out to the female voter with a pink van, carrying Harriet Harman (and presumably others…) touring the country and a slogan “Woman To Woman”? Is this a massive step forward in voter outreach, female emancipation, or a rather patronising offensive?
The van is going to turn up at various female friendly locations, like er… supermarkets and shopping malls, offering discussion topics and highlighting policies on issues such as childcare and domestic violence. At first I brushed this all off, as has a sizeable amount of people on social media this morning, as gimmicky tokenism. But now I think more, it could be a winner, couldn’t it? After all, if you’re out and about this morning, you’d certainly notice it. “Hey – that’s that awful pink van they’ve been slating on Twitter! Let’s go and give Harriet Harman a piece of my mind!”
You see, I think it might work after all. Every little helps. More than nine million women who are eligible to vote did not vote at the last general election five years ago
