Blog posts by year and monthFebruary 2017
Posts (6)
Storm Doris: What it’s like when the weather’s the story
Storm Doris led the UK news bulletins last Thursday and the BBC’s weather experts were in high demand. Here’s a snapshot of what Doris entailed for four key members of the BBC Weather Centre team.
When #kiltedyoga went viral: A creative Scottish spoof from a social media rookie
Just months into her BBC traineeship, Anna Chaney has created a budget video that tapped into her native Scottish humour to parody a lifestyle trend and gain more than 40 million views worldwide.
When BBC News went to Stanford: Insights from Silicon Valley
Last November a handful of senior BBC News journalists spent a week at Stanford University, in the heart of Silicon Valley, gaining insights from the digital designers of tomorrow and key players from the likes of Facebook, Apple, Google and Buzzfeed.
How social tactics (and Tinie Tempah) engaged a young black British audience
Two digital campaigns around the BBC’s landmark Black and British output reached a young black British audience on social media who might otherwise not have engaged with the season. Lead digital storytelling producer Anya Saunders briefed BBC staff on the tactics.
How CBeebies casts its A-list storytellers: Producer Q&A
Actor Tom Hardy will back to read CBeebies Bedtime Stories on Valentine’s Day, joining a cast of celebrity readers including Damian Lewis, Jessica Ennis-Hill, Lulu and Tim Peake. We asked producer Claire Taylor how the pre-school show attracts top talent and refreshes its line-up of stars and s...
SEO might be more about the basics than you think
Good SEO (search engine optimisation) is less about “dark arts” than rigorous process, says Rob Millard, who leads on SEO for BBC News. He offered three golden rules and other optimisation tips at a recent presentation to BBC staff.
