New trailer for a summer of events on BBC One
The BBC has started airing a special new trailer (above), showing how the nation is coming together to share a summer of events on BBC One.
The trail features over 104 people from across the nation and includes BBC talent such as Huw Edwards, Gary Lineker, Jake Humphrey, Reggie Yates, Colin Jackson and Fearne Cotton.
The 90 second trail, which first aired before the Queen's Diamond Jubilee, uses a vast array of quick cuts which merge 168 separate shots from 74 different locations together to create a smooth, filmic sequence. The work also features the original Beatles' recording of 'All Together Now'.
The trailer highlights the little rituals some of us have when preparing to watch an event with the BBC: making the tea, getting the biscuits, making sure the whole family is comfortable on the sofa, and of course finding the TV remote. It shows the nation, that wherever we are and whoever we watch with, the BBC's coverage of British events allows us to all come together as one.


Comment number 1.
At 15:39 6th Jun 2012, Kit Green wrote:When I saw this (is it a trailer as it does not promote a programme, more of a branding film) last Sunday I thought it was a diversity promotion.
Don't your research findings confirm that we are not all as one?
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Comment number 2.
At 17:56 6th Jun 2012, Trev wrote:After the massive criticism of the Jubilee coverage the BBC will need to have a long hard look at future coverage. Quick cuts certainly were a misteak. They should certainly ditch some of thier talentless commentators. I watch on Sky who had superb coverage, higher quality pictures, and the brilliant Alistair Bruce commentating. Unfortunatly the concert was only available on the BBC and what a mess they made of it. Overlaying the fireworks with the credits was the last straw.
I will be watching as much of the Olympics as I can on Eurosport. Less talking heads and more sport. So we won't all be coming together on BBC One this summer.
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Comment number 3.
At 10:52 8th Jun 2012, Carl Waring wrote:"Quick cuts certainly were a misteak (sic)". What 'quick cuts'? That was talking about the above trailer!! :-(
BBC's coverage trounced the other channels. There have been a minimal amount of complaints (less the 1% by my count.)
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Comment number 4.
At 13:24 8th Jun 2012, Trev wrote:I was refering to concert where the director was switching far too quickly between shots.
The BBC received over 1000 complaints. It should be remember that every complaint is considered to be the view several hundred viewers as most don't bother to complain. The complaints were covered in several newspapers. There were a very large number of complaints on twitter. Stephen Fry described the BBC coverage as "mindless" and complained that the Queen was incorrectly given the title HRH. The BBC even missed tower bridge opening. When I turned over to the BBC they were covering Jubilee Babies and not a boat in sight. I have read that ITV was much better but as I said Sky's coverage was very good.
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Comment number 5.
At 22:54 19th Jun 2012, jonmor6 wrote:trevorjharris wrote: "Less talking heads and more sport." That's fewer, Trevor, nor less. You can count talking heads, so you say fewer. It's a count noun. You can't count a noun like butter, or milk - so you say less, not fewer. Simple really. Perhaps you should have worked harder at school.
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