Blue-sky thinking
An ideas session should involve generating as many ideas as possible. Blue-sky thinking involves a group of people looking at an opportunity with fresh eyes. As a group, you could write down everyone’s ideas on a flip chart.
Alternatively, people may be given sticky notes and asked to write down as many ideas as they can on each note before displaying them on a wall.
For example, in response to being asked for possible profit making ideas for their school during holidays, students might list a variety of ideas following a blue-sky thinking session.
Real-life example
In 1975, an American advertising executive called Gary Dahl came up with a unique idea to make money. He bought stones from a building yard and placed them into specially made boxes with breathing holes. He named them Pet Rocks. He sold his pet rocks for $3.95 each, and after six months he had sold 1.5 million of them, making a profit of millions of dollars.
