Quality

Maintaining quality is vital if a business is to retain customers
Quality is one way of ensuring businesses attract and retain happy and loyal customers and build up an excellent reputation.
A business that gets a reputation for poor quality will lose market share quickly and will cause customers to be put off buying again from that company.
There are a number of methods that business can use to help ensure quality:
- high quality inputs (including raw materialsThe basic materials that are used to produce a good.)
- quality controlInspecting products at the end of production to ensure they meet the required quality standard. (inspection)
- quality managementThe philosophy that all employees are responsible for the quality of a business’s products.