DTP, Word processing and Presentation softwareMail merge

Word processors are a type of software application used to compose, format and edit documents.

Part ofICTApplications software

Mail merge

Mail merge is a word processing feature that allows users to personalise letters with names and addresses from a .

Computer sending a mail merged document

The five main steps in setting up a mail-merged letter are:

  1. create the database with for the names and addresses of the people to send the letter to
  2. write the letter using a word processing package and link the letter to the database
  3. use a to find a subset of relevant people and send a targeted letter to them
  4. using the mail merge wizard, enter codes in the letter where the name and address of the customers should appear
  5. merge-print, taking the from the database and inserting it in the letters, producing one letter for each person in the subset of relevant people from the database

Advantages

  • One standard letter can be written and sent to all customers without having to manually add each name and address.
  • The letter can be personalised - it looks as though the letter has been written to the individual person.
  • It’s a very fast way to produce hundreds of personalised letters.

Disadvantages

  • Letters can lack the personal touch.
  • The database that provides the information for the mail merge letter must be kept up to date if it is going to be useful.