Pop diva Kylie Minogue has recorded her latest hit - a special message on a university helpline.

Cardiff University persuaded Kylie to record a 30-second message for the Student Union's confidential helpline.

Kylie Minogue has become an enduring pop icon

The Australian star, whose mother hails from Maesteg in south Wales, explains what the service offers and the contact details.

The message will be played out on the university's student union airwaves, Xpress Radio, throughout the coming months.

Kylie was persuaded to record the message when the helpline staff sent the star an information pack and blank minidisc when she was performing at Cardiff International Arena, the first stop on her recent UK tour.

A spokesman for Kylie confirmed she had done the student message service.

'Ordinary people'

The singer was recently in action promoting the launch of the Street Ka, a �16,000 Ford convertible and she has a book out in November called Kylie La La La.

The Cardiff University helpline has been running for 20 years and offers students confidential support and impartial information on a range of issues.

Details of professional counsellors and other specialists are also provided.

"It's good to know that even though she's an international pop star, she's interested in ordinary people," said Daniel Weaver, a helpline coordinator.

Community officer Ellie King said: "It is a credit to the commitment and ingenuity of the helpline organisers that they have made the most of this incredible advertising opportunity."