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How to... Promote your music
Promotion: Whites/demos
01 Introduction
Wherever you're sending your music - journalists, record labels, management companies or whoever, there are some basic rules that will cut down the amount of time and money that you spend doing it. 

How to... Send out white labels/demos
"White labels are sent out to tastemakers, radio deejays, to start creating a buzz on the record you are releasing."
Lisa Lindahl
PR Manager
The Playcentre

Read on for:
Getting names
Publishing companies
Get your contact details right
Following up
Other ways of getting heard
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How to
How to...
Ask Ras Kwame

Your music industry questions

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