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How to... Promote your music
Promotion: Whites/demos
07 Alternatives
Building up a vibe on your tune in the record shops and clubs can be another way of getting attention.

How to... Send out white labels/demos
"Know your scene inside and out. Know who's up and coming and which deejays the kids want to hear. Being in tune with what the punters want is the main thing."
Izzy
Promoter
Dekefex - Brixton

There is a strong link between the record shops, deejays and club promoters so getting known in these circles can be very effective.

A&R will want to know what's selling in the shops and what's hurting the dance floor so getting your tune talked about this way makes a lot of sense.

After all it's often the record shops that bring the tunes to the deejay's attention. 
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