Kettering chairman Imraan Ladak has promised to keep ticket prices for the Poppies' FA Cup second round meeting with Leeds United as low as possible.
The League One leaders visit Rockingham Road on Sunday, 29 November.
"We understand there's going to be a huge demand for this game," Ladak told BBC Radio Northampton.
"We're trying to keep the pricing as reasonable as we can so everyone can attend, but we also want to do what's right for the club's coffers."
Ladak added: "We know that the match is on television, which is a huge financial benefit.
"I think we're going to try and price it a little bit cheaper than the Fulham match [in the fourth round of the FA Cup] last season, even though we reckon it's actually a bigger game than that one."
Kettering booked their place in the second round with a 1-0 victory over Hartlepool United on Saturday.
Ahead of that game, Poppies manager Mark Cooper highlighted the importance of a FA Cup run to the club's finances.
"We need to make progress to bring in some revenue," said Cooper. "Every club at this level is in the same position."
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