Kettering Town's ground will be called Elgood's Brewery Arena after a new sponsorship deal.
Rockingham Road was called the A-Line Arena but will change its name for the next two years following the sponsorship by a real ale brewery.
The Blue Square Premier club revealed this month that they want planning permission to build a new purpose-built stadium at Kettering Business Park.
The Poppies have played at Rockingham Road for 112 years.
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