Creating Selfridges’ Christmas windows

Available for over a year

One of the many traditions in London at Christmas is to visit the capital’s festive lights, which brighten up the dark winter nights. People travel from right across the world to enjoy the colourful and eye-catching Christmas window displays along Oxford Street, one of London’s main shopping roads. Andrea Kidd goes behind the glitter and tinsel with the teams at one of the flagship department stores, Selfridges, as they prepare to reveal their Christmas windows to the public for the first time. With the concept of More the Merrier this year, senior lead of the windows team, Bobbie Tree, along with the production, styling and design teams, work alongside renowned artists Andrew Logan and Charles Jeffreys, to create vibrant and flamboyant window displays for the millions of people who walk past them. Producer: Andrea Kidd (Image: One of Selfridges Christmas windows. Credit: Selfridges)