The world according to search

Available for over a year

What can we learn about a culture from what they search online? From xenophobia in Nigeria, shut-in teenagers in Japan, India’s biometric identity card, and the creation of viral TikTok slang, we look at the search trends that have come to define us. Ben Arogundade investigates what the most popular searches reveal about our approach to death, dating, and digital identity. Tech journalist Nilesh Christopher tell us that India’s pandemic searches may be more complicated than they first appear, and Peruvian writer María José Osorio muses on a strangely nostalgic query that was among one of Peru’s most frequently probed questions online.