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From southern California we report on how ordinary citizens are coping with the drought, and whether social pressure is helping to shame extravagant water-users to scale down their consumption. We also have an exclusive interview with the state's veteran Governor, Jerry Brown, on why he reckons a state-wide low-carbon agenda is part of a sensible policy response. And, we speak to Dr Alex Money, a research fellow at Oxford University's Smith School of Enterprise and the Environment, who assesses how business can be better harnessed to find a fix to the global water-supply problem. (Credit: Getty Images)
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