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At Freize Art Fair, Gus Casely-Hayford, director of V&A East, meets Yinka Shonibare who will become an ambassador for the new museum. Yinka is a British/Nigerian artist living and working in Bow in east London. We also hear from rapidly rising star designer Samuel Ross who has his own fashion label and makes museum-grade furniture. He too will become an ambassador. Cornelia Parker makes an appearance to endorse the V&A's move east, a direction of travel which is essential to recruit the young, diverse audience that Gus hopes the museum will serve.
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