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Brave or Naive?

Whether it is making jam or raising sheep, many people dream of quitting the rat race and turning a hobby into a business. Evan Davis and guests compare the dream and the reality.

Is escaping the rat race always a good idea? Many people dream of giving up the day job to start their own business - and we often hear about the success stories. But does everyone have what it takes? Evan Davis and guests compare the dream and the reality.

GUESTS:

Luke Johnson, Entrepreneur and Founder of Risk Capital Partners

Paula Fry, former Director, Fashion Seeker UK

Sarah Meredith, Sole Trader, Rock Cakes

Deirdre Critchley, former Director, Jammy Cow

Producer: Elizabeth Cassin.

Available now

30 minutes

Last on

Sat 16 Jul 201617:30
BBC Radio 4 FM

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The Price of Life

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Broadcasts

  • Thu 14 Jul 201620:30
    BBC Radio 4
  • Sat 16 Jul 201617:30
    BBC Radio 4 FM

Podcast

  • The Bottom Line

    The definitive business podcast from the BBC. Hosted by Evan Davis.