What type of aggregation page should I make?

When building an offer not directly round a single on-air brand you have a variety of choices. But which is the right one for your editorial ambitions?

Here are some questions to ask yourself to help you decide the right way to go.

N.B. Never use a brand to aggregate programmes as part of an on air season. It will make the episodes or series titles harder to find for your audience and will not display the schedule which is what the audience most wants. Collections or season are a better choice.