BBC Academy to train young job seekers via social media

A new, virtual BBC Traineeship aims to boost young people’s employability skills and confidence with a series of trail-blazing digital tutorials.

Published: 6 March 2017
It's not just for people applying to work in the media; it’s for young people everywhere who don’t have much experience of the world of work
— Joe Godwin, Director, BBC Academy

Today, on the first day of National Apprenticeship Week, the BBC Academy launches the first ever traineeship to run exclusively on social media.

The ‘virtual traineeship’ is designed to help young people with limited work experience who may need a helping hand to get on the career ladder.

The programme was inspired by the BBC’s successful Make It Digital Traineeship, which has seen almost 2,000 young unemployed people start an eight-week programme of digital and employability training designed by the BBC Academy and delivered by Training Providers around the UK.

Practical ‘how to’ training will cover advice on composing a job-winning application, selling your strengths in the digital world, dealing with pre-interview nerves and how to nail tricky interview questions.

The launch was announced today at the BBC Academy’s ‘You’re Hired’ Creative Industries event, hosted by BBC Deputy Director Anne Bulford, and presented by BBC News’ Reeta Chakrabati.

Joe Godwin, Director of the BBC Academy, said: “The traineeship will be a great help to anyone wanting to apply for our BBC Traineeships and Apprenticeships. But it’s not just for people applying to work in the media. It’s for young people everywhere who don’t have much experience of the world of work and who may lack the confidence and employability skills needed when it comes to securing employment. The BBC Academy wants to help give them a leg up, by sharing tips and advice on how to navigate the daunting world of applying for a job. Offering the training via social media means we’ll make all this available where young people are most likely to see it, use it and share it."

On March 13 the BBC Academy opens applications for its Production and Journalism Apprenticeships. They’re open to people right across the UK who have the passion and raw talent to succeed.

You can follow the traineeship online from the BBC Academy Facebook page, Twitter and Instagram accounts under #BBCGetIn

Notes to Editors

The programme can be followed on the following platforms:
Twitter: @BBCAcademy
Facebook: BBC Academy
Instagram: @BBCAcademy
Online: www.bbc.co.uk/academy

  • BBC Academy Apprenticeships are aimed at school leavers and Traineeships aimed at graduates, working across the BBC’s Production, Technology, Business and Journalism departments. These are paid contracts of employment with a salary, fully paid training fees and fantastic work placement opportunities. Some are formally recognised Apprentice qualifications up to Degree level. We expect everyone who completes our programmes to be equipped with the skills and experience to take up a career in BBC or the wider media sector and we’re passionate about opening up our opportunities to all.
  • The BBC Academy is running open sessions where potential applicants can meet the Apprenticeship scheme managers and some of our current apprentices. Sign up here: bbc.co.uk/getin

• More information is available here:
www.bbc.co.uk/pas - production apprentices
www.bbc.co.uk/dja - journalism apprentices

• The BBC is keen to widen participation in its schemes so please direct candidates with a disability to www.bbc.co.uk/extend to find out what support we offer.

JM5

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