Media and outreach that supports young people with sexual and reproductive health decisions

BBC Media Action Zambia conducted research to understand the influence of multi-media content and outreach activities for the Tikambe project. The work looked to improve young people’s knowledge and attitudes so that they could make better sexual and reproductive health (SRH) decisions. The survey showed that young people were more likely to use SRH services after listening to or watching the media content.

Read the full details on this study in the summary document above.