Commissioning for 7-12 year-olds

Our editorial brief

Working with us
Great stories, laugh-out loud experiences and something for everyone

Development priorities for 2026/27

For 7-12’s, our content is all about inspiring, exciting and engaging a young audience with relatable stories from all over the world. We are interested in content with multi-generational appeal, with characters and stories that feel distinctive and fresh.

Animation

  • Laugh out loud, fast-paced comedy for 6-9 year-olds
  • Content with international appeal, but with a British twist
  • Premises with a rich seam of stories, with lots of comedy and jeopardy
  • Content serving the 10-12 year-old audience with a story arc and complex character journey – potentially comic book or anime-inspired
Animation of a duck and a frog
Duck and Frog

Factual and entertainment

  • Access documentaries particularly those with diverse, inclusive and cultural themes
  • Compelling new voices potentially around external talent that has a following elsewhere
  • First person stories for our long-running, award-winning factual strand My Life
  • Family gameshows that kids can participate in, with relatable touchpoints
A child on a horse
My Life - Me, My Horse and My Spear

Drama and comedy

  • Different precincts but still recognisable
  • Characters that the audience can identify with and want to know more about
  • Warm and cosy story-telling suitable for families
  • New formats for new platforms
  • Book adaptations
  • Shows with international appeal to aid distribution globally
Children in school uniform stand on steps in front of pillars
Crookhaven

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