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最后更新时间: 2009年4月01日 格林尼治标准时间17:22更新
 
 
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Technology: Anti-social Networking 科技:反社交网络

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The Growth of Online Communities 社交网络使用的增长

A computer keyboard
What sites do you visit on the web?
Have you recently been poking your friends, twittering, or blogging? Well, according to a recent report from the global research company Nielson, you are most definitely not alone.

The report says that social networking and blogs have now become more popular than sending personal emails. Moreover, one in every 11 minutes online is accounted for by people using social network or blog sites.

The idea behind these sites is that of global online communities. To join a community you need to create a personal profile. Then you can connect with your friends, share pictures, music and your thoughts.

Social networks are not new but they are evolving. Almost all the networks popular in the UK can now be accessed from a mobile phone. Sites such as Facebook seem popular with a broad audience largely thanks to bolt-on applications which allow everything from photo-sharing to online gaming.

Not to be outdone, the longer-established sites are carving a niche for themselves in the online marketplace. Myspace is now largely accepted as the social network of choice for music fans and Bebo appears to be targeting younger audiences through the provision of parental controls.

One of the most talked about sites of late has been Twitter, with everyone from P Diddy to Barack Obama twittering about their daily lives. Whether this is a clever public relations stunt or a means of directly communicating with fans, it is undoubtedly fascinating social commentary.

Of course, there are those who fear that these online communities may in fact be anti-social. They are anxious that the more time people spend on these sites, the more difficult it will become for them to communicate in face-to-face situations.

We will have to wait to see the long-term effects but in the meantime we can rest assured that a large percentage of the world is online with us.


GLOSSARY 词汇表 (收听发音, 请单击英语单词)

poking
戳(在社交网站上常用的和朋友问侯的一个方式)

blogging
博客

online communities
线上社团

connect
连接

bolt-on
附加的

not to be outdone
不想被超过

online marketplace
网上市场

stunt
引人注意的举动,绝招

anxious
忧虑的

long-term effects
长期效应

twittering
一个用户可以经由手机短信,电子邮件,即时通讯,或 Twitter 网站来更新的微型社交网络

social networking
社交网络

profile
概况,简介(用户注册时填写的信息)

evolving
进化,演变

applications
程序

carving a niche
开辟一席之地

parental controls
家长的控制

social commentary
社会评论

face-to-face
面对面

rest assured
放心


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