
Adam Bostock is the first, and only, editor of ManUtd.com, the official Manchester United website. He's been in charge of the popular club website since it was launched in 1999.
Name: Adam Bostock
Job title: Editor of ManUtd.com
Your job:
The website is a of mix of news from all sorts of different sources. It's where many United fans go everyday for their fix of news on the internet.
A typical day for us would start in the morning at nine or ten o'clock. My deputy editor will have been in the office by then and will have had a look at what stories are breaking or have broken overnight. The first part of the day is about news, and catching up with news, about Manchester United and more general news about football that could affect or influence Man United. One of the most popular articles on our website is what the papers say, which is simply a round up of the United stories in the national newspapers.
Why this job?
Ultimately I'm a journalist and that's how I started out. I realised from an early age that I wasn't going to be good enough to play for England so I thought the next best thing was to write about football. From an early age I started to do just that, right back when I was nine or ten-years-old when I used to write match reports for my Cub Scout football team.
How did you get this job?
I went down the road of doing three years of journalism, studying media and communication at the University of Central England in Birmingham - previously Birmingham Polytechnic.
Then having left university I was fortunate enough to see a job advertisement for a young football journalist, or would be journalist, in the Manchester area. I applied for the job and then had a phone call saying I'd applied for a job at Manchester United.
So when you applied you didn't know the job was at Manchester United?
No, you can imagine if you put an advert in the paper for a job and the Manchester United badge is on there you would get a significant amount of applications. It was actually very low key. I was invited for an interview and delighted to be offered the job. I was 21 at the time and the job was assistant editor on the monthly magazine.
Skills for this job?
You don't necessarily have to be a Manchester United fan. It's not a secret that I follow a much smaller club, my local team Macclesfield Town, but clearly you have to have knowledge of football.
You have to be a good writer because one of your jobs is to edit and sub edit other people's work and I think you need to come from a position of being a good writer yourself.
It's very important to vary the language because it is one subject and you're talking about football. There are only so many ways to describe a goal or describe a shot, but you try to be as broad as you can especially when United are scoring seven or eight goals in one match, which can happen.
You need to have a cool head wherever possible because it can be stressful at times, you need good people skills, to get on with people, encourage team spirit and to try and lead by example.
Highlights?
I was very fortunate to go to Brazil with Manchester United in 2000. They went to Rio De Janeiro for the best part of two weeks playing in a world club championship. To travel to Brazil, where I'd never been before, was fantastic. Seeing all the sights of Rio de Janeiro and also being there as part of the official Manchester United party was a great experience. It is on those trips where you get to know the players a little bit better.
That's certainly one highlight, but basically just being here to witness all the great success, they've won countless trophies in the time I've been here.
Lowlights?
It's not all glamorous by any means. I have far too many emails, like anybody else who works in an office, and that's all part of office life. But whenever it gets a little bit boring you just sort of pinch yourself and say well hang on a minute, it's a little bit boring today, but more often than not you are still doing something that you enjoy, even if it's something as mundane as answering thirty emails.
Advice to young people?
Keep cuttings and articles that you've written, whether published or unpublished. Those articles led me to getting a place on a university course that I enjoyed.
Get involved, get your hands dirty and just do it. Get things published and send articles off to editors and sports editors. Read as much football and sports journalism as you can, read different newspapers, magazines and websites and listen to different people speaking on the radio or on the television.
Try to understand the styles that are out there, there's not necessarily a right way and a wrong way to this job, but there are very many different styles and find a style that suits you and get as much experience as possible.
Many famous people in the media now, earning vast amounts of money, started out as tea boys or tea girls at the local radio station or newspaper. That classic way of getting in still applies.
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