The 2007 Masters was won by American Zach Johnson

The scheme is open to children aged eight to 16 and starts next April.

Club chairman Billy Payne said: "We want to inspire the next generation of golfers. We're serious about exposing youngsters to golf and the Masters."

The Masters will also allow TV coverage of the Wednesday par-three contest in a further bid to widen its appeal.

The par-three competition was first held in 1960 and is played over a nine-hole, par 27 1,060-yard course close to the 10th hole of the championship lay-out.

Since the event's inception there have been 63 holes in one, including five in 2002.

Two-time Masters winner Phil Mickelson said: "The par-three contest is a lot of fun, one of the real highlights of every year.

"It's special because it's a rare opportunity for both players and patrons to enjoy the game as families."