Giles Coke's first league goal for Sheffield Wednesday secured all three points for the Owls against Brighton.
Coke hit a superb curler from just inside the area after a lay-off from the impressive Marcus Tudgay.
Brighton came close to an equaliser when Jamie Smith clipped the bar following a cutback from Ashley Barnes.
But it was Wednesday who had the best of the chances and could have increased their lead when another Coke shot was tipped over by Casper Ankergren.
Sheffield Wednesday manager Alan Irvine told BBC Radio Sheffield:
"The games are going to be very hard in this division.
"We're going to have to treat teams with a lot of respect and have to understand that we're not going to win games easily.
"I hope that the people don't get complacent, either in the dressing room or the fans in the ground"
Brighton manager Gus Poyet told BBC Sussex: "It was an entertaining game with two interesting styles. The team that looked a little bit more mature won the game.
"We played decent football and I was surprised in terms of how the team coped with the game.
"We had three or four chances in the second half but we didn't finish. I didn't see their goalkeeper save one ball. I'm convinced we deserved better and didn't deserve to lose."
Live text and stats
Saturday, 21 August 2010
Npower League One
Home Team
Score
Away Team
Time
Sheff Wed
1-0
Brighton
FT
(HT 1-0)
Coke 38
Sheff Wed
01 Weaver
02 Spurr yellow card
03 Buxton
04 Purse yellow card
15 Beevers
10 Coke (Palmer 88)
14 Potter
21 Teale
24 Sedgwick yellow card (O'Connor 82)
07 Tudgay
33 Mellor yellow card (Heffernan 81)
Substitutes
25 Jameson,
05 Hinds,
11 Jones,
36 Otsemobor,
17 O'Connor,
29 Palmer,
09 Heffernan
Brighton
16 Ankergren
04 Elphick
06 El-Abd yellow card
14 Calderon
22 Painter
07 Bennett
18 Dicker yellow card
24 Smith (Battipied 90+1)
25 Kishishev (Baz 78)
09 Barnes
17 Murray
Substitutes
13 Walker,
20 Holroyd,
30 Cook,
05 Battipied,
11 Baz,
15 Hart,
28 Caskey
Ref: WoolmerAtt: 18,674
SHEFF WED
BRIGHTON
Possession
Sheff Wed46%
Brighton54%
Attempts on target
Sheff Wed5
Brighton1
Attempts off target
Sheff Wed5
Brighton4
Corners
Sheff Wed5
Brighton4
Fouls
Sheff Wed9
Brighton14
Final Result
95:10 The referee gets the game underway.
Full Time
90:00+3:18 Free kick awarded for an unfair challenge on Marcus Tudgay by Tommy Elphick. Direct free kick taken by Darren Potter.
90:00+2:50 Effort on goal by Paul Heffernan from inside the box misses to the right of the target.
90:00+1:18 Free kick awarded for a foul by Darren Potter on Gary Dicker. Gary Dicker takes the free kick.
90:00+1:00 Substitution Agustin Battipiedi is brought on as a substitute for Jamie Smith.
90:00 The referee brings the game to a close.
87:43 Substitution Giles Coke leaves the field to be replaced by Liam Palmer.
85:35 The ball is sent over by Inigo Calderon, save by Nicky Weaver.
85:31 Centre by Marcos Painter.
84:19 Inswinging corner taken left-footed by Tommy Spurr from the right by-line, save by Casper Ankergren.
82:18 The offside flag is raised against Cristian Baz. Nicky Weaver takes the free kick.
82:10 Marcus Tudgay sends in a cross, clearance by Tommy Elphick.
81:04 Substitution Chris Sedgwick leaves the field to be replaced by James O'Connor.
80:31 Substitution Neil Mellor goes off and Paul Heffernan comes on.
79:46 Gary Teale delivers the ball.
79:07 Elliott Bennett takes a inswinging corner from the right by-line played to the near post.
77:29 Ashley Barnes concedes a free kick for a foul on Mark Beevers. Darren Purse takes the free kick.
77:29 Substitution Cristian Baz joins the action as a substitute, replacing Radostin Kishishev.
74:37 Adam El-Abd gives away a free kick for an unfair challenge on Marcus Tudgay. Darren Potter restarts play with the free kick.
73:33 Neil Mellor takes a shot from deep inside the box clearing the bar.
70:55 The assistant referee flags for offside against Glenn Murray. The referee blows for offside. Free kick taken by Nicky Weaver.
68:55 Elliott Bennett delivers the ball from the free kick right-footed from right channel.
68:55 Booking The referee shows Tommy Spurr a yellow card.
68:46 Foul by Tommy Spurr on Ashley Barnes, free kick awarded.
67:49 Lewis Buxton sends in a cross.
66:50 Ashley Barnes gives away a free kick for an unfair challenge on Lewis Buxton. The free kick is delivered left-footed by Tommy Spurr from right wing.
66:32 Ashley Barnes challenges Darren Potter unfairly and gives away a free kick. Direct free kick taken by Darren Potter.
64:48 Lewis Buxton gives away a free kick for an unfair challenge on Ashley Barnes. Free kick taken by Radostin Kishishev.
63:05 Radostin Kishishev concedes a free kick for a foul on Giles Coke. Darren Purse takes the direct free kick.
61:14 The ball is delivered by Marcos Painter.
59:15 Booking Chris Sedgwick receives a caution for unsporting behaviour.
Correction - 58:39 Unfair challenge on Jamie Smith by Chris Sedgwick results in a free kick. Free kick taken by Adam El-Abd.
58:39 Chris Sedgwick concedes a free kick for a foul on Jamie Smith. Direct free kick taken by Radostin Kishishev.
55:57 Headed effort from the edge of the area by Lewis Buxton strikes the post.
Correction - 55:05 Free kick awarded for an unfair challenge on Mark Beevers by Glenn Murray. Nicky Weaver restarts play with the free kick.
55:05 Foul by Glenn Murray on Mark Beevers, free kick awarded. Nicky Weaver takes the direct free kick.
53:52 Lewis Buxton challenges Ashley Barnes unfairly and gives away a free kick. Marcos Painter takes the direct free kick.
53:16 Glenn Murray has an effort at goal from inside the penalty box that bounces off the post.
52:56 Unfair challenge on Elliott Bennett by Tommy Spurr results in a free kick. Radostin Kishishev takes the free kick.
52:38 The assistant referee signals for offside against Ashley Barnes. Darren Potter takes the direct free kick.
51:48 Booking Booking for Darren Purse.
51:27 Free kick awarded for an unfair challenge on Jamie Smith by Darren Purse. Direct free kick taken by Elliott Bennett.
49:38 Tommy Spurr decides to take a short corner. Shot by Giles Coke. Save by Casper Ankergren.
48:05 Jamie Smith takes a shot from just inside the penalty box which clears the bar.
45:38 Corner taken by Inigo Calderon from the right by-line played to the near post.
45:01 The referee gets the second half started.
Half Time
45:00+0:53 Tommy Spurr sends in a cross, clearance made by Casper Ankergren.
45:00 The whistle is blown to end the first half.
44:36 Shot on goal comes in from Darren Potter from the free kick.
44:36 Booking Adam El-Abd goes into the book.
44:29 Adam El-Abd challenges Neil Mellor unfairly and gives away a free kick.
44:13 Radostin Kishishev takes a shot. Blocked by Nicky Weaver.
42:39 Jamie Smith produces a left-footed shot from the edge of the box and misses to the left of the target.
40:16 Elliott Bennett crosses the ball, clearance by Mark Beevers.
39:22 The ball is sent over by Elliott Bennett.
38:38 Elliott Bennett takes the inswinging corner, Mark Beevers makes a clearance.
37:14 The assist for the goal came from Neil Mellor.
37:14 GOAL - Giles Coke:Sheff Wed 1 - 0 Brighton Giles Coke fires in a goal from just inside the penalty area to the bottom left corner of the goal. Sheff Wed 1-0 Brighton.
34:19 Foul by Tommy Spurr on Jamie Smith, free kick awarded. Marcos Painter restarts play with the free kick, Marcus Tudgay takes a shot. Marcus Tudgay takes a shot. Save by Casper Ankergren. Free kick awarded for an unfair challenge on Jamie Smith by Mark Beevers. Free kick taken by Marcos Painter.
32:53 Darren Potter takes the inswinging corner, Casper Ankergren makes a clearance.
32:33 The ball is swung over by Lewis Buxton, Tommy Elphick manages to make a clearance.
30:54 Giles Coke takes a shot. Free kick awarded for a foul by Glenn Murray on Lewis Buxton. Free kick taken by Darren Purse. Blocked by Radostin Kishishev.
28:52 Free kick taken by Darren Potter, A cross is delivered by Tommy Spurr.
28:52 Booking Gary Dicker is given a yellow card.
28:19 Marcos Painter gives away a free kick for an unfair challenge on Chris Sedgwick.
25:49 Glenn Murray is caught offside. Nicky Weaver takes the free kick.
24:57 Marcos Painter challenges Marcus Tudgay unfairly and gives away a free kick. The free kick is swung in left-footed by Tommy Spurr, Marcos Painter makes a clearance.
22:47 Corner taken by Elliott Bennett played to the near post.
19:25 Free kick awarded for a foul by Marcos Painter on Chris Sedgwick. Free kick taken by Lewis Buxton.
12:53 The referee blows for offside. Direct free kick taken by Nicky Weaver.
12:32 Free kick awarded for an unfair challenge on Marcus Tudgay by Gary Dicker. Darren Purse takes the free kick.
11:52 Gary Teale decides to take a short corner.
10:40 Gary Dicker concedes a free kick for a foul on Chris Sedgwick. Tommy Spurr crosses the ball, Darren Purse takes a shot. Save by Casper Ankergren.
9:18 Elliott Bennett takes a shot. Save made by Nicky Weaver.
7:38 Booking Neil Mellor receives a caution for unsporting behaviour.
5:54 Darren Potter takes a short corner, The ball is sent over by Tommy Spurr.
5:10 Gary Teale produces a cross.
0:22 The referee blows for offside against Ashley Barnes. Direct free kick taken by Nicky Weaver.
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