 England's last-day defiance helped boost Glamorgan's coffers |
Glamorgan say the thrilling last-day conclusion to the first Ashes Test in Cardiff made them an extra £200,000. "We couldn't have scripted it better," Glamorgan financial and commercial director Alan Hamer told BBC Sport. "The fact that it went to a sell out on day five added around another £200,000 to our bottom line. "It was a huge success operationally, but also financially and commercially. It's had huge impact on revenue, we're in our best position for a while." The Welsh county were controversially awarded the event, the first Ashes Test to be played outside England.  | 606: DEBATE |
In the wake of the dramatic draw with Australia at the Swalec Stadium, Glamorgan have been widely praised for their staging of the match. Hamer said the full accounts for the event were still being tallied, but that ticket profits accounted for about £300,00 with another £100,000 from catering, costs expected to add up to around £200,000. "It will be a seven-figure profit [overall], the highest in Glamorgan's history and in line with what we hoped for," he said. "We had to demonstrate to the England and Wales Cricket Board that we were capable of staging a high-profile international match. "We are now in a good position to bid for more games in future years."
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