Eros International, announced an unprecedented opening of Shah Rukh Khan's film, Om Shanti Om, directed by Farah Khan. The film opened to rave reviews and advance bookings on the 9 November 2007 and has since grossed over $19 million worldwide in its first week making it the most successful opening in Indian cinema history.  | Producer/actor, Shah Rukh Khan and director Farah Khan |
Om Shanti Om released across 1,400 screens globally, and for the first time saw screenings as early as 7.45am in certain multiplexes. The film's staggering first week gross collections of $13.5 million in India make it the best ever opening there. The figures overseas are no less remarkable with the film grossing $1.5 million at the UK box office and over $2million in North America in its first week With as many as 14-16 shows planned daily in its second week at some multiplexes, Eros International is looking forward to an excellent run of King Khan's film offering. Kishore Lulla, Chairman and CEO, Eros International Plc said: "We are ecstatic with the audience as well as critics' reactions to Om Shanti Om. It was one of the most awaited films of the year and we are excited that the magic combination of Shah Rukh Khan and Farah Khan has proved to be a huge success once again. The superb run of the film in the first week has superseded all expectations and we are confident of the film's performance in the weeks to come."  | Shah Rukh Khan in his 60s look in Om Shanti Om |
Director Farah Khan commented:"We were expecting a commercial success but this kind of response has been overwhelming. It's great that audiences as well as critics have appreciated the film. We had a lot of fun making this film and I am thrilled that audiences are having fun watching it too." Om Shanti Om stars Shah Rukh Khan and Deepika Padukone in pivotal roles. It is a story of love, dreams, betrayal and destiny revolving around a film actor Om (Shah Rukh Khan) and his love interest Shanti (Deepika Padukone). Om was a junior artist and Shanti a superstar in the 1970s. He was her biggest fan. She was his biggest inspiration. The film has over 30 of Bollywood's hottest stars including Salman Khan, Rani Mukherjee, Kajol, Sanjay Dutt, Priyanka Chopra, Preity Zinta, Saif Ali Khan and many more putting in a guest appearance. Eros has previously distributed Main Hoon Na as well as Paheli. With Om Shanti Om, Eros International continues its successful line up of global releases including hits like Omkara, Salaam-E-Ishq, Eklavya, Provoked, Namastey London, Cheeni Kum, Partner, Gandhi My Father and Heyy Babyy.
News feed by Manish Gajjar BBC Bollywood Correspondent |