 |  |  |  |  |  |  |  |  |  | 

 |  |  | IN BUSINESS
 | ![]() |  | ![]() | MISSED A PROGRAMME? Go to the Listen Again page | ![]() |  |  |  |  |  |  | Thursday 8.30-9.00pm, Sunday 9.30-10.00pm (rpt) |  |  |  | Programme details | 11 October 2007 |
|  |  |  |  |  |  |  |  | |  |  |  | Eureka Democracy
Business innovation is vital for corporate survival, but is innovation best left to companies?
Peter Day hears from the innovators who say that it is the users of goods and services who generate the best ideas, and now's the time to make innovation a truly open and collaborative process. |  |  | Contributors:
Soren Lund Marketing director, LEGO
Jason Railton, Member, Lego’s expert users’ group
Professor Eric von Hippel, Head of the Innovation & Entrepreneurship Group, Sloan School of Business. Author : Democratising Innovation
Richard Halkett, Director of policy & research, NESTA (National Foundation for Science, Technology & the Arts)
Don Tapscott, Author : Wikinomics
Joachim von Heimburg, Director Corporate R&D, Proctor & Gamble
Dwayne Spradlin, Chief executive, Innocentive |  |  | |  |  | About In Business
We try to make ear-grabbing programmes about the whole world of work, public and private, from vast corporations to modest volunteers.
In Business is all about change. New ways of work and new technologies are challenging most of the assumptions by which organisations have been run for the last 100 years. We try to report on ideas coming over the horizon, just before they start being talked about. We hope it is an exhilarating ride.
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