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Inventing Nutella

In 1946, Italian confectioner Pietro Ferrero set out to bring chocolate to the masses. His chocolate and hazelnut recipe evolved over the years to become a world-famous product.

In 1946, Italian confectioner Pietro Ferrero set out to bring chocolate to the masses. His recipe evolved over the years to become a world-famous product.

Thomas Chatenier from the manufacturer tells Uma Doraiswamy how the chocolate and hazelnut formula spread across the globe.

(Photo: The famous spread. Credit: Robert Gauthier/Los Angeles Times/Getty Images)

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9 minutes

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Boxing Day 202303:50GMT
BBC World Service except East and Southern Africa, East Asia, South Asia & West and Central Africa

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