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Buy me love: inside the world of love coaching

Is love coaching really the best route to finding a long-lasting romantic partnership, or simply a way to sell a dream?

Love coaching is a multi-billion dollar global industry, and one of the fastest growing in the world.

More single people than ever are looking for advice on how to find a lasting romantic partnership. The result has been an explosion of coaches who claim to guide you to love through viral videos and costly in-person seminars.

The BBC attends one such seminar in Kenya, with one of East Africa’s most famous love and lifestyle coaches, Robert Burale. He says he can show women all the secrets and tricks to find love in days. But does it work? Is this really a route to buy love, or simply a way to sell a dream?

(Photo: Robert Burale image displayed on multiple television sets courtesy of Robert Burale Productions)

Available now

27 minutes

Last on

Sun 3 Oct 202104:32GMT
BBC World Service except East Asia & South Asia

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Broadcasts

  • Tue 28 Sep 202101:32GMT
    BBC World Service
  • Tue 28 Sep 202108:06GMT
    BBC World Service
  • Tue 28 Sep 202112:32GMT
    BBC World Service East and Southern Africa, South Asia, West and Central Africa & East Asia only
  • Tue 28 Sep 202119:06GMT
    BBC World Service except East and Southern Africa & West and Central Africa
  • Sun 3 Oct 202104:32GMT
    BBC World Service except East Asia & South Asia