Video - Stan Jay

Stan Jay - making dreams come true

Guitar dealer Stan Jay prides himself at being able to fit any customer with exactly the right guitar for them. In fact he says he's in the business of making people's dreams come true. Here he explains how guitar manufacturers have caught on to the importance of the babyboomer generation, and are now making instruments that have been aged to look as if they had been bought back in the days when the purchaser first wanted them, rather than now, in middle age, when he (and it is generally a he) can afford them.