BBC Focus on Africa Magazine

The magazine enjoys an excellent reputation as it is seen to represent the high quality associated with the BBC name.

Using a network of correspondents over the continent, it reflects the unbiased, informative and invaluable reporting of the BBC.

Each edition is full of feature articles, news reports and photographs covering the continent's latest political, economic, social, cultural and sporting developments and providing a unique picture of Africa today.

Readership

With a current print order of 70,000 copies, and a pass-on rate averaging six per copy, BBC Focus on Africa has one of the largest pan-African circulation of any magazine in English.

There is a potential readership of over 420,000.

Readers include a significant number of African opinion-formers such as government officials, businessmen, politicians and teachers – i.e. those with decision-making and purchasing power and the means to travel.

BBC Focus on Africa Magazine is advertised regularly on air to 21.3 million listeners in English. (See Local Links)

There is no better way to reach the African market than with BBC Focus on Africa Magazine.

For more detailed information about our readers, the geographical distribution and our advertising rates, click on the relevant market link:

Africa (PDF)

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