BBC One
Fired week 1
Age: 16
Education: Studying for the Leaving Certificate in Maths, Irish, English, French, Business, Economics and Geography
Lives: Co. Wicklow, Ireland
After nominating himself as project manager, when the other boys were hesitant to put themselves forward, Jordan struggled to keep his team organised. His change in strategy, to take trading to the streets at the end of the task, meant team Instinct succeeded in offloading all of their cheese… but failed to make a profit. After choosing Tim and Rhys to face the firing line with him, Jordan was chosen as Lord Sugar’s first candidate to leave the show.
Jordan set up his first business when he was 12, and now runs a juice bar in Dublin. His hobbies include graphic design and website promotion, and he also loves to cook. He is continuously adding to his business portfolio and is currently working on a natural skincare range.
I see myself as a successful business man
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