The scheme guarantee a decent wage to producers in developing countries

Caf�s, shops, businesses, schools and supermarkets are being urged to stock goods which offer Third World farmers a better deal.

Powys Fairtrade group say they also need the local authority to make their service providers use Fairtrade products.

One of the campaign organisers, Nigel Baker, said they hoped to get the whole county involved in the movement within the next two years.

"We are liaising with key people and local services and raising awareness among the general public," he said.

"You could certainly live on Fairtrade products and have a healthy balanced diet.

At the moment we have to get water from a river and there is the fear of being attacked by crocodiles Producer Brian Namata

"If public demand increases as we hope then we could certainly expect to bring in more products."

The calls come as the Fairtrade Foundation celebrates 10 years of the official trademark awarded to products meeting internationally recognised standards.

As part of the Fairtrade Fortnight Brian Namata, who represents cane growers in the African country of Malawi, gave a talk on issues affecting people in his region at the Powys Dance Theatre on Monday.

He told people about the importance of giving farmers a decent price for their commodities.

Electricity

Mr Namata said if more people bought Fairtrade products his village would benefit.

"We want access to clean water for home us," said Mr Namata.

"At the moment we have to get water from a river and there is the fear of being attacked by crocodiles.

"We are looking forward to getting overhead power lines so people can get electricity - it is a different world from here."

Earlier this month Cardiff won the battle to become the world's first Fairtrade capital.

And on Friday Lancaster and Liverpool joined the growing list of Fairtrade cities in the UK.