Police officers are promising to take tough action against drug dealers - if members of the public play their part. Eastwood has become the focus of the latest stage of Nottinghamshire's Rat on a Rat campaign.
Leaflets are being handed out from Monday urging people to ring a confidential hotline number.
Officers say the campaign can make a big difference to the area as long as people come forward and tell the police what they know about the dealers.
Anonymous phonecall
Acting Inspector Amanda Flint said the four-week campaign had the potential to make a difference to people's lives.
She said: "The Rat on a Rat campaign has been running in the Notts police area for a year now but we have never run it in a concerted way in the Eastwood area.
"This is a very close-knit community in Eastwood and there are people who would normally be afraid to approach a police officer or phone a police station.
"We are saying to them, you don't have to do that, you can phone anonymously via Crimestoppers and we can crack down on drug dealers in Eastwood."