Admission tutors at the University of Nottingham say they believe a fall in the number of applications could be partly due to the city's crime levels. There was a 6% drop in applications this year- the first fall in the university's recent history.
It is no longer the most popular university in the country, slipping behind Leeds and Manchester.
Some staff think press reports of recent crimes could be deterring potential applicants.
City reputation
But head of admissions, Caryl Thompson, did not believe there was any reason to panic.
She said: "There is a perception that Nottingham is quite hard to get into.
"While that may be the case for some courses, for other's it is not true and there are places available in clearing."
She added: "Another factor may well be the city's reputation.
"There have been some pretty 'interesting' reports in the press lately, so that may have an effect."