 Plans were for the Kings Parade/Marine Promenade area |
Plans for a �73m redevelopment of the Wirral's waterfront at New Brighton have been rejected by the government. Plans to build a supermarket, open air swimming pool, leisure venues and homes were approved by Wirral Borough Council last June.
But the government decided the development at the Kings Parade/Marine Promenade area would destroy sea views.
The company behind the plan, Neptune, says it is in talks with Wirral Council to look at alternative developments.
 The government fear the development would ruin the view |
The decision was rubber-stamped by the department for Communities and Local Government, which is headed by Ruth Kelly MP. The department's letter to Wirral Council talked about the concern of "the effect of the development on the views of the fort and lighthouse together, but considers that with good design... this impact could be limited".
The letter says that the scale of the proposed development would not be in keeping with the area.
Steve Parry, managing director of Neptune Developments, said the company was disappointed.
He said the scheme had enjoyed widespread backing from local residents, businesses and Wirral Council as well as agencies such as English Heritage.
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