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Last Updated: Friday, 30 June 2006, 11:09 GMT 12:09 UK
Litter louts 'feeling the pinch'
Part of the anti-litter campaign poster
The 'zero tolerance' approach follows a poster campaign
Nearly 30 people were fined in the first week of a new clampdown on litter louts in Gloucester.

Each was issued with an immediate �50 penalty, as part of a 'zero tolerance' campaign which began on 21 June.

Most of the offenders were caught discarding cigarettes, but some had dropped other rubbish, like drink cans.

Council Leader Mark Hawthorne said: "Our streets are not one giant ashtray and we are determined to make sure that our new get-tough message hits home."

The tough new approach follows a poster campaign and an "educational enforcement" policy, where offenders were given the chance to retrieving their litter and put it in a bin.

Income from the litter fines will be reinvested in street-care measures, possibly funding the use of "head cameras" for city rangers, to help them gather evidence when dealing with troublemakers.




SEE ALSO
Litter louts get instant �50 fine
06 Jun 06 |  Gloucestershire

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