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| Thursday, 28 November, 2002, 16:37 GMT Better sales for struggling group ![]() Somerfield's chief executive left in October Sales at supermarket chain Somerfield have improved strongly at its refurbished stores. A spokesman for the Bristol-based firm said its refitted shops had achieved a sales upturn of 22% following their launch. In the second year after refurbishment, sales were still up by 10%. The report comes as the group continues with a three-year recovery programme.
The group would give no further update on current trading on Thursday but the news helped lift shares a penny to 70p. Somerfield has struggled since 1998, when its �1.2bn merger with discount chain Kwik Save hit problems. Difficulties integrating the business led to a series of profit warning while stiff competition from rivals such as Asda caused further problems. Stores overhauled The group has tried to win back customers by returning Kwik Save to its discount roots and overhauling Somerfield stores. But in October nearly �200m was wiped off its value after it announced chief executive Alan Smith was leaving. Since Mr Smith's departure, executive chairman John von Spreckelsen has taken sole charge. Somerfield has a total of around 1,300 stores, including its Kwik Save outlets. | See also: 13 Nov 02 | Business 13 Nov 02 | Business 11 Oct 02 | Business 10 Oct 02 | Business 09 Oct 02 | Business 23 Sep 02 | Business Internet links: The BBC is not responsible for the content of external internet sites Top England stories now: Links to more England stories are at the foot of the page. | ||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||
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