The Stand Up for Us initiative asks schools to log incidents and monitor the problem, as they already do with racist and sexist harassment.

Schools minister Stephen Twigg said bullying had a "destructive effect on any young person's life".

Meanwhile, an anti-bullying award in memory of Diana, Princess of Wales, has been launched.

'Support'

This rewards pupils who make an "outstanding contribution" to fighting the problem within their school or community.

Mr Twigg: "I am delighted to see the Diana Award particularly recognising young people who have tackled bullying.

He added: "The Diana Princess of Wales Memorial Award encapsulates what the government is encouraging - fostering the skills and talents alive in our schools and communities.

"They recognise that young people are ready and willing to support others when they are given the chance."

One in five parents has a child who has been bullied in the past year, according to a survey.