EuropeSouth AsiaAsia PacificAmericasMiddle EastAfricaBBC HomepageWorld ServiceEducation
BBC Homepagelow graphics version | feedback | help
BBC News Online
 You are in: UK
Front Page 
World 
UK 
Northern Ireland 
Scotland 
Wales 
UK Politics 
Business 
Sci/Tech 
Health 
Education 
Sport 
Entertainment 
Talking Point 
In Depth 
AudioVideo 

News image
News image
News imageMike McCullogh, Hasbro UK
"Let's see if we can revatalise it and turn it into a classic"
News image real 28k
News image
Thursday, 27 January, 2000, 09:48 GMT
Subbuteo wins extra time

Subbuteo has earned a replay


The makers of Subbuteo, the "flick-to-kick" table football game, have decided not to axe it after all.

Hasbro said last week it would no longer make the game after competition from computer games hit sales.


News image Subbuteo facts
News image More than 700 different strips have appeared on the figures
News image The annual Subbuteo World Cup was first held in 1987
News image Three black players were introduced in 1995 after complaints the game did not reflect the ethnic mix of football
News image More than 300,000 of the miniature teams were sold each year in the 1960s and 1970s
News image In 1987, Justin Finch, 16, ranked world fifth at Subbuteo, insured his right hand for �160,000
But the decision sparked a wave of support and nostalgia for the game, with hundreds of e-mails of subbuteo memories sent to BBC News Online.

Mike McCullogh, from Hasbro UK, said the support had led to the reprieve.

"We are taking Subbuteo into extra time and demonstrating that Hasbro listens to what our customers are telling us," he said.

A favourite in more than 50 countries since its launch in 1947, Subbuteo's heyday was in the 1960s and 1970s.

During the those years it frequently sold more than 300,000 sets annually worldwide, with top level games televised.

Promotion

The reprieve will see Toys R Us teaming up with Hasbro to promote the game, with the full range in all its 63 stores during 2000.

Hasbro says it will continue to run Premier League and Manchester United editions together with top Premier League and international teams.

All eyes will be on its sales this year - bound to be helped by the current burst of publicity - to see whether the game will have a future.

Last year traditional toys remained just on top, with �1.7bn worth sold compared with �1.4bn worth of computer games.

But the sale of computer goods is predicted to double in the next two years.

News imageSearch BBC News Online
News image
News image
News imageNews image
Advanced search options
News image
Launch console
News image
News image
News imageBBC RADIO NEWS
News image
News image
News imageBBC ONE TV NEWS
News image
News image
News imageWORLD NEWS SUMMARY
News image
News image
News image
News image
News imageNews imageNews imageNews imagePROGRAMMES GUIDE
News imageNews image

See also:
News image
News image 21 Jan 00 |  UK
News image Subbuteo gets the red card
News image
News image 23 Jan 00 |  UK
News image Your Subbuteo match of the day
News image
News image 05 Dec 97 |  Sport
News image Scotland confident of cup win
News image

Internet links:

The BBC is not responsible for the content of external internet sites
News image
Links to other UK stories are at the foot of the page.
News image

E-mail this story to a friend

Links to more UK stories



News imageNews image