One billboard will spell out in vomit the cost of drunken disorder

The campaign - starting on Tuesday - will also include targeting under-age alcohol sales, closing problem bars and clubs, and using CCTV to spot trouble.

Posters warn "get drunk and disorderly, get arrested, get an �80 fine", with one spelling out �80 in vomit.

The crackdown comes ahead of a new law that could allow 24-hour drinking.

Licensed premises can apply to extend their opening hours beyond 11pm from 24 November, potentially to allow 24-hour drinking in some cases.

Ministers say the Licensing Act will enable the authorities to close down pubs more easily, install CCTV, bring in new management or reduce licensing hours.

Critics say the new law will increase drunken disorder, but the government has said it will combat binge-drinking.

People need reminding that when they do get plastered, when they do reel and brawl through town centres, they're committing offences Mark Hastings, British Beer and Pub Association

The campaign uses shock tactics as part of the prime minister's Respect agenda, aimed at reversing the drink-fuelled anti-social behaviour that blights many town centres at night, said BBC correspondent Ben Ando.

He said there were some fears that the graphic nature of the posters would attract complaints.

The campaign for England and Wales - designed by police and trading standards and set up by the home secretary - will include �150,000 worth of advertising for on-the-spot fines for disorder.

One poster depicts a man urinating a stream of cash down a drain.

A Home Office spokesman said it was their biggest crackdown to date on "drunken yobs and rogue licensees".

"The message we are putting out is that the government is absolutely determined to cut down on the yobs who cause misery to others, although everyone has the right to a pleasant drink."

'Disrespectful'

Mark Hastings, of the British Beer and Pub Association, welcomed the latest measures.

"I think people need reminding in the strongest possible terms, that when they do get plastered, when they do reel and brawl through town centres, they're committing offences against the law."

Michael Craik of Northumbria Police, who is the lead on alcohol-related disorder at the Association of Chief Police Officers (Acpo), said it was coming down hard on alcohol-fuelled violence and disorder in town centres.

"Such behaviour is illegal, disrespectful and will not be tolerated."

He said previous alcohol misuse campaigns had seen around 7,750 fixed penalty notices issued, over 11,000 arrests made and alcohol confiscated from more than 12,000 adults and minors.

"The majority of us enjoy a night out and don't want it ruined by drunken louts."